The last 20 years have completely transformed sales and marketing from what we all thought it was growing up, watching movies like Wall Street, Boiler Room or the classic, Glenn Gary Glenn Ross. The concept of putting flyers on cars, knocking on doors or cold calling random prospects, armed only with the gift of Gab, have been completely replaced with Sequence-based automated campaigns, AI-driven online marketing platforms, watching our every move and a host of other software tools, meant to provide anyone willing to pay the price, unimaginable insights into your prospective clients, and ultimately, an unfair advantage that yields riches to those who embrace it and defeat to those who fight it.
With summer airplane travel back in full swing, many travellers are still confused about what they can and cannot use their smartphone for while...
The booming real estate market over the last several years has fueled a digital transformation not seen in the last 100 years. From physical...
A growing number of cyber-attacks are now making headlines on the evening news, with some targeting critical systems that effect everyday consumers, not just...